Marketplace
 
Mochila AdMatch Channels

The Mochila AdMatch Program has been extended to include AdMatch Channels. Mochila AdMatch Channels enable you to add multiple ad sponsored articles to your websites. Channels allow you to package ad supported content into different sections as desired. For example, you could create an entertainment channel that contained only late-breaking ad supported articles about a new band. Or, you could create a sports channel with up-to-date articles about your favorite sports teams. Essentially, you can create a dynamic content channel to display links to ad supported content on your website.

Channel Headline Listings and Badges

You can choose to display your channels in two formats: a channel headline listing or a channel badge.

A channel headline listing page contains the headlines and brief descriptions of selected ad supported articles. In general, a channel headline listing page is used as body content and appears in the middle of a website page.


A channel badge contains the headlines of selected ad supported articles. In general, a channel badge is used in the margin of a website, above or below other sponsored content and links.

 


No matter what type of AdMatch channel - headline listing or badge - the channel simply provides links to ad supported articles. When a user clicks on a channel link, the selected ad supported article displays, complete with article content and its related advertisement all on your website.

Mochila AdMatch channels offer unique benefits, including the ability to reduce content acquisition costs and to increase revenue through the Mochila AdMatch revenue sharing program.

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